“People contact us and they say, we need your help – we just can’t say no.”

Video gaming is a lot of things to a lot of different people. For some it offers the chance to kick back and relax, for others it offers the chance for heroic escapism. But what if you couldn’t enjoy games the way that your friends could? What if that option wasn’t available to you?

That’s where the charity Special Effect come in.

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Runescape Players Pledge Billions of Gold to Charity

A new venture by Jagex, the creators of the fantasy MMORPG Runescape, allows players to freely donate their gold and in return, for every one-million gold donated, the company will donate $1 to charity. A sensational idea, especially given the fact that Runescape has an economy worse off than the outer regions of Zimbabwe, but my recollection of players of old is that they were all money-farming introverts, just like myself.

Well, I was wrong. Players have already donated over one-hundred and fifty billion gold, and there’s more on the way.

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